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Giving feedback can be tricky, let alone having to comment on a visually heavy project. Words like ‘make it pop’ or ‘can we use something more exciting or eye-catching’ aren’t useful feedback for creatives that need more actionable comments.
When mistakes keep repeating despite the written instructions, it's time to lay out a visual workflow process. This might seem like a corporate ‘jingle’, especially for a creative team that thrives on spontaneous and flexible schedules. But a well-thought-out visual workflow for creative teams will reduce delays and miscommunication.
Efficient visual collaboration is the key to ensuring better creative workflow and alignment, whether you are an animator, a designer or a video editor. To be able to communicate visually during feedback loops can help prevent potential issues and miscommunication. So, the question of synchronous and asynchronous collaboration comes in.
Visual thinkers often struggle with verbal feedback. Their primary way of processing their work is through mental images which are not easy to describe verbally. So, to bridge this gap, we’ve broken it down into this article.
