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6 Steps on Building and Managing Your Creative Workflow


Building and Managing Your Creative Workflow
Image Source: Unsplash

Are you struggling to find a way to ensure your projects are completed on schedule without exhausting your team? Creative workflow management in project planning could help!


A creative workflow is a process and method for streamlining tasks in a structured way so that a project or work is done efficiently. Implementing creative workflow management in projects organises and optimises tasks to achieve a successful creative project.


Here’s a concise step-by-step method for building your creative workflow management with your team. 

 

Table of Contents:

 

  1. Determine Project Scope, Objectives and Goals 


Start by determining project scope, objectives, and goals
Image Source: Pexels - Startup Stock Photos

First and foremost, every project starts with a clear plan, objectives and goals. Besides giving a sense of direction and purpose, it ensures that resources are allocated accordingly and doesn’t overburden the team. Ensure to lay out the budget, timeline, deadlines and roles for your project.

 

  1. Build A Creative Brief 

By making a creative brief, the outline of the project’s summary, objectives, target audience, timeline and deliverables would be clear. If you have a prepared template, it will make the process faster and ensure that critical details are not missed. Additionally, an in-depth creative brief can assist in keeping the team members on the same page, becoming a key part of creative workflow management.


  1. Assign Key Roles and Responsibilities 

Managing your team is a big part of creative workflow management. Even in a small team, assigning roles and responsibilities is important, as it creates accountability and keeps track of tasks. Clarifying everyone’s duty prevents the issue of any unassigned task mistakenly being done by someone else.


  1. Use Workflow Tools 


Use Workflow Tools like TESSR
Source: TESSR App

There are numerous tools out there that can be used as a centralised communication tool and manage your workflow. By using project management tools, you can assign and track tasks, gain clear visibility of the progress of the project and establish an effective creative workflow process.


Our TESSR project management tool not only manages and assigns tasks but also provides the space to collaborate and communicate at the same time, too. Not only will you be able to provide feedback on the tasks, but collaboration and communication can be done in one place without needing to switch channels or tabs.

 

  1. Regularly Review and Adjust 

Gather regular feedback
Image Source: Pexels - RF._.studio

After establishing and implementing a creative workflow routine, it is crucial to evaluate its effectiveness. Regular check-ins with the team and monitoring the project's progress help identify any issues that may impact the timeline.


Frequent reviews can detect problems early, allowing for improvements to the workflow that can prevent delays. Additionally, gathering feedback from your team on the implemented creative workflow is vital for addressing any bottlenecks.

 

  1. Pay Attention to Workflow Metrics

When your project is finished, your work isn't quite done yet. You've put in the hard work to create a workflow that led to the project's completion, and now it's time to reflect on what worked and what didn’t. It's important to review the metrics to evaluate the efficiency of your workflow. Additionally, all the feedback received during the project can offer valuable insights for improving your creative workflow structure.


If you find this process overwhelming, TESSR offers a module called Woohoo. This module provides a visual overview of the weighted completion percentage of your project, measuring progress based on the importance of different priorities.


Conclusion 

A structured creative workflow is essential in optimising your team’s efficiency when conducting projects. Not only does it ensure your team’s productivity, but it also provides a method to achieve a successful project.

 

As mentioned in this list, TESSR is not only a project management tool for creatives, but it can also provide the tools to implement an effective creative workflow management. Other than being able to collaborate and communicate in the same space, the TESSR Woohoo can give an overview of a project’s metrics.


One of the features in our project management software, TESSR Review, allows for assigning and giving feedback on tasks. Meanwhile, the TESSR Woohoo module can give an overview of a project’s metrics.


Frequently Asked Questions (FAQs) 

Why is creative workflow management important? 

It is important because with this management method, projects are optimised, and tasks are carried out efficiently. Creative workflow management is flexible in addressing issues, improving work quality and resource allocation, and ensuring team members are neither overworked nor underworked.


Is the TESSR project management software beginner-friendly for implementing creative workflow management?

TESSR's visually pleasing software is not only easy on the eye, but it’s also easy to customise and implement with any type of project, especially for creatives.

If you need someone to hold your hand while trying out our app, book a demo with us.

Can creative workflow management only be implemented with creative projects? 

Not at all. This method's main goal is to prioritise efficiency so that a project is done successfully without major issues.

 

Author Bio

With a background in Arts English, Adilla has been a casual writer for various hobbies, including parodies of animated shows and plots for board games like Dungeons & Dragons. She loves to read anything and everything from fantasy stories to articles on tips and tricks. Currently, Adilla resides in Malaysia and is a creative writer at TESSR. One day, she is eager to publish her book. To know more about her, check out her LinkedIn.

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